Traders of many sectors worried about scarce product thrust and with them the customers. It is particularly hard to hit the electric articles, more than half of the merchants fear sales losses due to lack of damage.
Anyone who wants to gain a new TV or speculate on a Next-Gen consoles must bring patience. This has been partly known for months. But the industry also fears beyond consumer electronics not to be able to master the pre-Christmas crowd. No wonder, here the chip crisis in special and the general lack of damage are twice as possible.
by TV to food processor: Half the dealer Fears Dutch
So fear 53 percent of all electronics dealers for Christmas significant loss of sales, as a survey of the trade association Germany (HDE) has resulted in October and November (Source: Statista). Also in the areas of sporting goods, plants, musical instruments and furniture are the worries:
Overall, there are currently 20 percents of surveyed transactions on the industries from considerable negative income. For customers that means: One fifth of the dealer will often not meet the demand with some security.
At first glance, this looks much better than in September, as 97 percent of retailers for consumer electronics complained about delivery problems. But the shine is trotting. This shows when you also involve the dealers who expect lower losses.
In sporting goods and musical instruments 100 percent of it are not to meet the demand and in a row to have them. Also in the electrical industry is the proportion of traders who expect no losses at all. To reduced goods availability, albeit in different extent, it is probably practically everywhere in these cases.
If goods are available, it will be expensive
Especially bitter for customers: Even the long-awaited time of the price increase now moves into tangible proximity. The industry has announced price increases and this is now inevitably ongoing, says Klaus Welfare from the IFO Institute.
We still happiness to find a decent TV offer, our tips for television purchase — to see in video — take seriously:
How high the price increases fail is still unclear. In LG and Samsung, rising prices have been observed for some time, partly it was already more than 20 percent. Since the situation has not yet been relaxed, but further aggravated, are realistic in the long term larger price increases realistic. Also it is worthwhile this week to take a look at the offers to Black Friday and yet one of the sooner Rare bargains to get hold of.
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